Our Work
Client:
Ted Baker / Guided Collective
Project:
Take On Ted - a live Twitter Styling event
Brief:
An online event to raise awareness about the launch of Ted Baker's webstore in the US.
Solution:
In collaboration with Guided Collective we helped conceive and build 'Take On Ted'.
Selected bloggers were invited to style looks for Ted Baker. We created a live event where the bloggers styled the models and directed stylists and photographers through a live video stream and Twitter.
The audience could then vote for their favourite looks on Facebook.
More on how it worked.
